From Stalled to Signed: Closing Big Deals Without Being in the Room (with Mark Phinick)
September 27th, 2025
18 mins
Season 2
Tags
About this Episode
Most B2B deals don’t die because of price — they die in rooms you’re never invited into.
In this episode of Dream Big with Big Dreamers, host Donna Serdula sits down with Mark Phinick, B2B deal acceleration coach, former IBM and HCL sales leader, and founder of Let’s Make It Rain. Mark pulls back the curtain on how to turn stalled deals into signed deals — not by convincing harder, but by equipping internal champions to speak the language of the C-suite.
💼 Whether you're a founder, sales leader, or AE, you'll learn:
📌Why most demos fail to drive executive urgency
📌How to write proposals that “walk into the boardroom” without you
📌What separates sellers who close from those who get ghosted
📌The difference between interest and a real, funded deal
📌The 3 essential elements of a forwardable proposal
📌How to shift from volume to velocity without hiring more reps
📈 Real-world wins include six-figure deals closed in days (not months), with no discounts — and no follow-up needed.
This conversation will change how you think about sales, internal alignment, and what it really takes to move from stuck to unstoppable.
About Mark Phinick:
Mark is the founder of Let’s Make It Rain, a deal coaching firm that helps teams accelerate revenue by turning interest into executive-backed decisions. He's worked with startups, enterprise sellers, and even commercial roofers to craft business cases that win. He’s not a CRO or trainer — he’s the one you call when the deal matters most.
🎧 Tune in and discover why magic in sales happens when you help your buyer win.
Episode Links
- Mark's Website, Let's Make It Rain — • Reframe the business case in dollars, risk, and payback • Equip champions with forwardable language and a Mutual Action Plan that survives scrutiny • Manage the impact of change • Structure options that protect margin and accelerate signatures